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Re: [syndication] SWML



* Julian Bond (julian_bond@voidstar.com) [010905 14:28]:
> Right now we have a standard in 0.91 (and a half) that has lots of
> implementations of both the source and destination of the data. The
> problem now is first, getting more of the rest of the world to produce
> it and second, producing better readers.
> 
> I'm repeating myself, but the whole <span class="rss:item"> is nothing
> more than a temporary kludge. The real answer is to get RSS produced by
> default by as many CMS as possible.

To get this kind of adoption a document containing the following needs
to reach people capable of making it so at any given site using any
given CMS (the bulk of which I contend are likely to be more
home-grown than off-the-shelf):

 - a terse and dead-simple explanation of why RSS matters to those
   who will pay for its integration (it has a cost whether we wish to
   accept it or not):

   "If you add RSS support to your site you will get X, Y, and Z.
   These are things which will obviously increase your {bottom-line, 
   advertising exposure, good kharma, etc.}."

 - A short and dead-simple description of what a typical web site would
   emit as RSS of a /single/ specific version.  This would ideally show
   mock-up HTML content and a 1:1 correspondence between the HTML elements
   in the mock-up and their corresponding RSS elements.

 - A short and dead-simple set of instructions on where to put the RSS feed, 
   and how often to update it.

 - Links to already-built tools, and more in-depth resources.

Does such a document exist?  If yes, then it's not available enough to
those who might consider using RSS.  If not, then one needs to be
written.

Rick
-- 
 Mostly useless pseudo-random number: 768
 Rick Bradley - http://xns.org/=rick@eastcore.net  (95 F)