RE: [syndication] Re: Ads in RSS

["James Carlyle" <james@xmltree.com>]

> >I hope that we are not going towards a world where RSS files include an
> >ad which must be displayed to use the other information in the RSS. That
> >would suck.
>
> The best way to fight this is to ensure that negative feedback mechanisms
> are in place and used: if somebody starts putting ads in their
> syndication
> file, stop subscribing to their syndication.

I would take a contrary view:  Ads might let us get away from the only
alternative business model (as Jeff said, driving traffic back to the
publisher).

One reason that the RSS model is more prolific than other content
syndication models is that there are still no simple billing mechanisms for
the content itself.


Regards,

James Carlyle
http://calaba.com