RE: [syndication] Re: Ads in RSS

["Jeff Barr" <jeff@vertexdev.com>]

James says,

> I would take a contrary view:  Ads might let us get away from the only
> alternative business model (as Jeff said, driving traffic back to the
> publisher).

This is true, but it would also (IMO) lead to situations where gaining
access to RSS files would involve negotiated deals, contracts, terms,
lawyers, and so forth. Then its no longer simple to get headlines. RSS
is succeeding because it is easy to generate and because there is no 
need for a formal agreement between the parties involved.

Jeff;

-----Original Message-----
From: James Carlyle [mailto:james@xmltree.com]
Sent: Thursday, March 15, 2001 7:48 AM
To: syndication@yahoogroups.com
Subject: RE: [syndication] Re: Ads in RSS


> >I hope that we are not going towards a world where RSS files include an
> >ad which must be displayed to use the other information in the RSS. That
> >would suck.
>
> The best way to fight this is to ensure that negative feedback mechanisms
> are in place and used: if somebody starts putting ads in their
> syndication
> file, stop subscribing to their syndication.

I would take a contrary view:  Ads might let us get away from the only
alternative business model (as Jeff said, driving traffic back to the
publisher).

One reason that the RSS model is more prolific than other content
syndication models is that there are still no simple billing mechanisms for
the content itself.


Regards,

James Carlyle
http://calaba.com


 

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