Saturday, 9 July 2005
Never Mind the Corporate Blogs; Here’s the Wiki
While a lot of companies are exploring blogs as a means of building communities, Intuit* (makers of Quicken, TurboTax, etc.) has skipped directly to the next logical step; using Wikis.
TaxAlmanac is a Wiki about taxes, for tax professionals; they can browse the current Internal Revenue Code for free, ask a question and share information they’ve learned about one of the most obfuscated organisations in the world, the IRS. Why? In their words,
So, what’s the catch? There is no catch. Intuit believes that collectively the accountant community is smarter than any one individual. The collective knowledge of the entire accountant community is far more powerful than any handful of experts. We are pleased to be able to facilitate the group knowledge and insight of accountants from all walks of life. We are supporting this site as a way of giving back to the accounting community that has actively supported us.
Very cool; this shows real imagination — and guts, frankly — on Intuit’s part. Although it’s targeted at the professional community, it’ll doubtless be a real asset to individual taxpayers, and maybe even legislators, as well.
How long before GM or Volkswagen has a Wiki for mechanics?
- Disclaimer: My wife works for Intuit. They treat her really well, so I like them.