Monday, 7 May 2007
Australia != America
We were… refreshingly reminded that we’re not in Kansas (or even California) any more while watching The Daily Show on TV tonight, and this commercial came on;
Nando’s is a national fast-food chicken chain. They’ve spent years building their brand; in the US, this would be suicide, but in AU, it’s just a bit clever.
UPDATE: Some people seem to have taken an offhand comment I made above as an opportunity for America bashing and/or pro-American chest-beating, so I’ve removed the relevant bits as well as their comments.
For those still wanting to go on about it, I’d suggest you consider John’s take on the subject;
…realise that it cuts both ways, and find someplace else to waste time and bits.